Yesterday Tara, Alex and I announced the launch of Represent.LA. Longtime readers will know I’ve got a bit of a crush on LA and haven’t been very good about keeping that a secret. Earlier this year Tara wrote a bit about how LA’s tech scene kicks SF’s ass (with some rad quotes in there) and we started talking mapping out what was actually going on in town and brainstorming what that might look like. We pulled in Alex and got to work. I say “we” but in fact I did far too little for this project to get any credit, I helped with a logo and some sound boarding here and there, but Alex did all the serious coding work and it was really Tara’s initial vision so they should get the mad props. I give them my mad props anyway. It’s a super rad project and I’m delighted to have played even the smallest role in it, and can’t wait to see how it fills out and hopefully gives people doing technology projects in LA something to be a little more proud of and help show off how rad LA is.

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